Lone Star Seltzer

ROLES

Art Direction
Product Design

To launch Lone Star’s new seltzer line, we wanted to create something that would make Texas just as refreshing and enjoyable. So we created the world’s first mosquito-zapping neon bar sign, providing drinkers a similar, refreshing relief from a Texan’s worst enemy.

CREDITS

CCO: Craig Allen
ACD: Matt Nall, Kyle Davis

BUG ZAPPER